Marketplace / Data & Analytics

ZoomInfo

competitor-analysis

Cursor Skill

Produce a fact-led competitive intel brief on one or more competitors — firmographics, recent strategic moves, product positioning, ICP overlap, and discovery questions. Defaults to your configured competitors from GTM context if none specified. Combines ZoomInfo data (account_research, scoops, intent, exec teams, similar companies) with web search for product/pricing/customer-sentiment intelligence. Identify competitors by ZoomInfo account/company ID (preferred) or name; include rich context on why the brief is being pulled and what decision it supports.

Connect AI agents to ZoomInfo's verified GTM context graph: 100M companies, 300M professional contacts, buyer intent signals, and real-time scoops. Build prospect lists, enrich records, deep research key organizations, find decision-makers, and prioritize accounts by intent. The B2B sales intelligence layer for Cursor and any MCP-compatible agent.

Created by ZoomInfoView Source
Skills14
account-researchProduce a full intelligence brief on a target company — firmographics, CRM/account context, intent signals, recent news, scoops, and competitive landscape — framed by your GTM context and led with a TL;DR summary. Identify the account by ZoomInfo account/company ID (preferred) or by company name, domain, or ticker (which triggers a lookup step). Include detailed context on why the brief is being pulled.
build-listBuild a list of contacts or companies matching specific criteria. Describe what you're looking for in natural language and get a structured, tabular list you can export. Supports filtering by title, seniority, department, industry, company size, location, tech stack, growth rate, and more. Outputs a clean table artifact.
buying-committeeMap the buying committee at a target account. Identifies decision-makers, prioritizes who to engage, and surfaces gaps and multi-thread risks. Leads with a TL;DR (top 3 to engage, biggest gap, multi-thread risk), uses compact tables, and deep-researches top stakeholders to catch stale records. Identify the account by ZoomInfo account/company ID (preferred) or by company name, domain, or ticker (which triggers a lookup step). Include detailed context on the deal, situation, and persona priorities driving the map.
competitor-analysisProduce a fact-led competitive intel brief on one or more competitors — firmographics, recent strategic moves, product positioning, ICP overlap, and discovery questions. Defaults to your configured competitors from GTM context if none specified. Combines ZoomInfo data (account_research, scoops, intent, exec teams, similar companies) with web search for product/pricing/customer-sentiment intelligence. Identify competitors by ZoomInfo account/company ID (preferred) or name; include rich context on why the brief is being pulled and what decision it supports.
enrich-companyLook up a company's full profile. Provide a company name, domain, ticker symbol, or ZoomInfo company ID. Returns firmographics, financials, corporate structure, growth signals, and contact counts.
MCP1
zoominfo